Name: Reviews
Brand: Apponix Technologies
Rating: 5 (9970 reviews)

Digital Marketing Course Syllabus

1: Digital marketing Introduction

Introduction to Digital marketing
Comparison of Traditional and Digital Marketing
Statistics of Digital Marketing
Benefits of Digital marketing
Latest Digital marketing trends
Digital Marketing strategy for websites
Challenges in Traditional Application
Career opportunities in digital marketing

2: Content Marketing

Article and promotional marketing
Social media content
Web site and email content
Online Promotion

3: Heat Map

What is a Heat map and its importance
What is a scroll map

4: Social Media

Basics of social media marketing
Facebook fan page creating
Facebook marketing
Facebook Paid advertising
YouTube marketing
Twitter marketing
LinkedIn marketing
Pinterest marketing

5: Google Ad Sense and Affiliate Marketing

Online money earning strategies
Planning a website for Adsense
What is Adsense?
Implementing Ads in a Website
What is Affiliate Marketing
Types of Affiliate Marketing
Making Money using Affiliate Marketing

6: Webinar Marketing

Webinar marketing & benefits
Logistics, Direct interaction
Launch feedbacks, webinar platforms
Webinar tools and services
Guidelines for a successful webinar

7: Keyword Research & Competition Analysis

Introduction to Keyword Research
Types of Keywords
Keyword Research Methodology
Business Analysis
Product/Services Categorization
Google Keyword Planner Tool
In-depth Analysis with Keyword Planner
Other Keyword Tools
Competition Analysis
Manual Competition Analysis
Paid Competition Analysis tools
Finalizing the Keywords List

8: Hashtag Viral Marketing

How to use Hashtags for your business
Find hashtags related to the main key-board
Research Trending Hashtag
Hashtags on Facebook & Twitter to generate traffic
Track your Hashtag impact
Speed it up- tools to detect hashtag strength
Track your Hashtag impact

9: Money Making with YouTube Monetization

What is YouTube Monetization?
What is YPP?
Eligibility Criteria for YPP
Most Popular Niches in YouTube
Top YouTube Channels
How to Select Niche
Types of Video Content
Guidelines for YouTube Publishers
How to apply for Adsense
Checking Advertising Revenue on YouTube
Reports in Google AdSense
Optimizing for YouTube Revenue

10: Whatsapp Digital Marketing

Whatsapp marketing for business
Communicate better using texts, image studio, videos
Increase audience engagement
Reinforce credibility by providing immediate customer support
Build long-term relationships & create loyal brand advocates

11: Mobile marketing

What is mobile marketing
Best practices of mobile marketing
Types of mobile marketing

12: Freelancing Techniques

Freelancing website, best practices
Registering on freelancing websites
Applying for online jobs
Micro job sites-application, & posting
Forum promotions Accepting payments

13: Lead generation

How to create your ‘Bribe‘ offer
How to create A high Converting page
Joining give away events
Adding your offer to the Thank you page
Ad swaps- from third party sites

14: Creating a Blog

Steps to blog marketing success
Create your blog- your business details
Customize your blog – be professional
Posting – Getting the word out
Marketing tools-Using them

15: Landing Page Techniques

Elements of landing page
Acquiring stunning landing pages
WordPress themes & plugin
CTA placement & optimization
Landing page from third party sites

16: Search Engine Optimization (SEO)

What is SEO
How Different Types of Search engines work?
Google Analytics
Search Engine Algorithms and Updates
Google Webmasters Tools (Web Console)
Keyword Research Process
Competition Analysis
Google Keyword Planer
On-Page Optimization strategies
Off-Page Optimization Local SEO Strategies
Reports and SERP Management
CMS SEO Plugins
Benefits of Using ROBOTS.TXT
Advantages of Sitemap
Use of .htaccess file in SEO

17: Online Advertising & PPC

Search ads
Display ads
What is Pay per Click Marketing
Importance & Benefits of PPC
Other Pay -per-Click Provider
What is Google Adwords?
How to set up PPC Campaign
Google Adword Networks
Search Partners-(AOL, Earthlink,
Powered by Google, Site Search
Google Adword Structure
PPC campaign Navigation
Use Multiple Account
What is “Click-through Rates”
What is the impression?
What is “Cost/Conversion”?
What is Tracking Code?

18: Email Marketing

Collecting email addresses
Basics of Email Template Structure
How to Design Email Templates?
Sending Mails
Email Segmentation

19: Design Graphics

Graphics effectively communicate
Visual representations of information
Create your graphic for clients and social media. In 2019 Graphics will rule
Graphics are more appealing than text.

20: Online Reputation Management

What is Online reputation management
Why business needs online reputation
Focus areas in ORM
ORM strategy

21: Become a Certified in 60 Days

Google Analytics
Google Adwords

22: List Building Techniques

How to design your squeeze page for maximum conversions
Split testing your squeeze pages
Setting up your Broadcast Schedule
Launching your list building campaign

23: Google Analytics Topics

Basics of Google analytics
Tools for website analytics
Installing Google Analytics on the website
Parameters of Google Analytics
Reporting and Analysis
Goals and Funnels
Segmentation and Filters

24: Optimizing a Web Site for Online Marketing

Web site Concepts
All about Domain names
Choosing the right hosting company and domain
Analyzing the Website
Web site maintenance and management
Mobile sites

25: Live Streaming

Learn to use live streaming for online branding
Configuring broadcast settings
Different types of broadcast
Create a scope
Promote & interact with your viewers

26: Youtube Marketing

Video optimization
Promoting on YOUTUBE
Monetization
SEO for youtube
Youtube Analytics

27: Digital Marketing Stratergies

How to Start a Digital Marketing Agency
Where do I get my clients to form places and areas to look for?
Approach and Strategies to Convert your prospective clients
How to Pitch to your clients, prove Digital Marketing is superior
Target Oriented Marketing Impress with Analytics
Business Extensions with Upsell & Selling multiple products

Download Full Syllabus Now

Guaranteed minimum 5 interview chances with placement companies

Mr. Sheikh

Digital Marketing Expert

Mr. Akash

Digital Marketing Expert

Digital Marketing Instructor Profile

10+ years of core technical and digital marketing Experience.
Sheikh is a Postgraduate in Computer Science from a reputed university.
He has 10+ years’ experience in web development, Web designing & Digital Marketing field
Trained more than 2000+ students on digital marketing in Apponix.
5-star ratings from all our students.
Well versed in Web application creation, helping his clients in SEO and digital marketing.
He has an excellent understanding of Digital marketing blueprint methodologies
Excellent training delivery skills with the ability to present information well.
Demonstrable experience of being student-focused and completing projects to hit deadlines and targets.
Demonstrable experience in delivering training on Digital Marketing

Skills and Experience of our Digital Marketing trainer

Building sales channels
Email Marketing, SMS Marketing
Email automation, Paid traffic
Social Media Marketing, SEO, Affiliate Marketing
Google AdSense, A/B Testing, Blogging
AD words, PHP, Social media management, Targeted Email Campaigns

His past experience includes

Maintaining the website and creating landing pages
Managing Social Media, Email Marketing and Mobile Marketing Campaigns.
Designed high-end websites with SEO friendly.
Analyzing and improved Business keywords in search engine.
Responsible for website related updates including SEO factors.
Keeping up-to-date with recent algorithm changes.
Monitor and evaluate search results and search performance across the Google search engine
Sitemap building and submission.

How We Stand Out Among Other Digital Marketing Training Institutes?

@ Apponix

@ Other
institutes

Course fees

Very competitive

Most of the institutes provide at less fees but compromise with the quality of the training

Working Professionals

All our trainers are working professionals

Very few institutes have working professionals as trainers

Trainers Experience

Min 7+ Years experience

Most of the institutes hire full time trainers with very less real time experience

Student Web Portal

We have a dedicated students portal where you will find course materials and technical questions hr questions prepared by it professionals

None

@ Apponix

@ Other
institutes

Class Room Infrastructure

Air conditioned class rooms to make sure our students feel comfortable

Very few

Reference Pay

We pay Rs 1000 for every student you refer.

None

Instalment

Yes its very flexible, you can pay the fees in instalment, we understand the financial situation of the students

Very few institutes

Lab Infrastructure

For most of the courses each student is given with laptop or desktop throughout the course

None

@ Apponix

@ Other
institutes

Who are our trainers?

IT consultants,Solutions Architects, Technical Leads

Most of the institutes hire full time trainers with very little experience

Student’s Ratings

5 ***** ratings from more than 4000 students

Mixed

Trust & Credibility

Very High

Moderate.

Fees Negotiable?

Yes we understand the financial situation of each student

Very few

Why Choose Apponix for Digital Marketing course?

Expert Industry IT professional Trainers
100% Student Trust & credibility
Very Competitive Fees
Excellent Lab Facility
Well Designed Practical Sessions
Guaranteed interviews
Dedicated HR team to support the placement

Digital marketing training in bangalore

Digital Marketing course fees starts from Rs 16,000 at apponix. Also cost varies depends on mode of training. Class room training ususally costs more than online classes. Call us to get more details about the fees, cost duration of the digital marketing courses in bangalore, Duration will be around 60 to 80 hrs

Digital marketing courses in bangalore fees

Request demo class today to get a basic idea on what is covered in Digital marketing course. Our instructors are very helpful assisting professionals or fresh graduates. Digital marketing courses in bangalore fees varies with topics placement & quality of the training. call us today to speak to our Digital marketing trainier

Digital marketing courses in bangalore marathahalli

Apponix offers digital marketing courses in marathahlli since 2015, we have very good trainers at marathahalli.we also provde training in koramangala, jayanagar, BTM

Who Should Do The Digital Marketing Course?

Our digital marketing training program is designed to include every individual from all fields and backgrounds.
FRESHERS, GRADUATES, STUDENTS: - If you are a graduate and still a student, and you do not want a monotonous job, then this is the course for you. If you are fascinated by the digital world and you want to unleash your creative side in the digital world, then you don’t have to go anywhere. You will be able to add a skill to stand out.
MARKETING PROFESSIONALS: - Digital Marketing is inevitable in today’s marketing world. For that, you need to have in-depth knowledge about it to generate more sales, more leads, etc. It is necessary to execute effective strategies and to integrate Digital Marketing strategies in your marketing strategies. It is equally important to maintain a good communication with your digital marketing team and to maintain the brand’s reputation.
WORKING PROFESSIONALS: - As a working professional, you will be constantly looking for a change in your career. You can upgrade your skills or make exciting changes in your work life if you make use of Digital Marketing.
BLOGGERS/VLOGGERS: - If you already have a blog/vlog, you know the power of the digital space. You will surely know how effective the online medium is. This course will help you to understand the digital platforms that you can use to attract more audience.
ENTREPRENEURS, BUSINESS OWNERS: - As a businessman your constant struggle will be to fight with the obstacles. You will be looking for numerous ways to reach out your prospective audience and with the digital marketing, you can reach out the right user. Digital marketing is very cost effective. And this course would help you to understand the jargons used in the digital platforms.

Career Options On The Completion Of The Digital Marketing Training Course

After completing this course, you will have many career options such as,
Work as a freelancer: - If you can’t work on a normal routine or in a particular time schedule, you can prefer to work as a freelancer. This course will help you to acquire new clients, learn about negotiation skills, etc. It will also prepare you to start your career journey as a freelancer.
Start your own business: - Thus the course will help you to start your own business. Now that you are familiar with online platforms, you will know how to market using digital platforms using the right tools and services to reach the right users.
Get a job in digital marketing: - This course will make you a confident digital marketer and also to secure a job of your choice. It will also help you to acquire skills that would add points to your interviews.
Digital media marketing is dynamic and continuously changing industry. There is a revolutionary change in the way consumers are consuming the information. To understand these changes, one must be updated about the latest technologies. This has enhanced job opportunities and Companies are looking for talented and skilled employees. The market is looking for experts who can strategize marketing campaigns, plan and execute data-driven marketing, drive visible impact in the results.
If you love Technology, and there is a passion for learning new-age tools and mediums, then Digital Marketing is for you. Skill sets like SEM &SEO Techniques, Content Creation, Creative roles, and Social media marketing are expected in demand in the future.

Digital Marketing Job Responsibilities

Create & execute messaging and competitive positioning strategies for products to create brand awareness, fuel sales growth, and increase customer engagement.
Develop strategies and tactics to expand reach and drive qualified traffic to the website.
Work closely with the sales team to develop pertinent lead acquisition strategies in different markets.
Communicate the value proposition of products to the sales team and arm them with effective sales tools (presentations, fact sheets, etc.)
Manage and improve lead generation campaigns (including PPL and PPC), measuring results.
Build and maintain close relationships with key industry influencers (editors, journalists, analysts, bloggers).
Drive outbound email campaigns, articles, white papers and press releases.
Develop written materials, and work with agencies and freelance writers when needed.
Work on initiatives to improve SEO.
Assist in the design and creation of all promotional materials and marketing campaigns.
Evaluate opportunities for partnerships, sponsorships and advertising on an ongoing basis.
Research and remain knowledgeable of industry trends and competition.
Build client relationships to develop success stories.
Actively manage content on our blog, website and social media channels (Twitter, Linkedin, Facebook.
Optimize SEO-friendly content for both web and mobile platforms
Use social data/metrics, insight, and best practices to implement strategies to optimize the use of social media channels
Manage blog calendar and utilize your knowledge of interest to develop meaningful content
Working closely with the Sales, Marketing, and Research & Development teams.

FAQs

Will get a job after doing this course?

Indeed, our Digital Marketing course covers all the required advanced promoting modules that are required for the business. Not simply course preparing but also working on live projects and make you ready and fearless for INTERVIEW. The Certificate makes you progressively employable compared with others.

How long is the duration of this course?

This is a 60-day course. It’s a weekday course running from Monday to Friday. The class span will be between 1 – 1:30 hr.

What are the career opportunities in Digital Marketing?

In the digital marketing industry, you get a chance to diversify your skills and pursue a career in many ways. You can work as a professional, start an entrepreneur journey, or offer freelance services and earn money from your own websites.

Why Choose Us?

Expert Industry Trainers

100% Student Trust & credibility

Very Competitive Fees

Excellent Lab Facility

Well Designed Practical Sessions

What is the fee for the Digital Marketing course?

Rs.36000 is the fee for the Digital Marketing course.

What is the cost of a Digital Marketing course in Bangalore?

The cost of a Digital Marketing course in Bangalore ranges from Rs.5000 to Rs.75000.

Which institute is best for Digital Marketing?

Apponix Technologies in Bangalore provides good resources and experienced trainers.

How can I self study Digital Marketing?

There are numerous sources by which you can learn Digital Marketing. You can start with SEO. Many concepts of Digital Marketing is based on SEO principles.

Is Digital Marketing easy?

Yes, it is easy. It is really easy to sign up and create your first campaign.

Can I learn SEO by myself?

Yes, if you are focused and dedicated to studies, then you can learn it.

Does SEO require coding?

No, SEO does not require coding. But you need to know various techniques of SEO.

Is SEO easy?

Yes, it is easy. But it takes a great amount of time and effort to learn it.

How can I learn SEO?

There are numerous blogs and resources regarding SEO. Some of them are, Search engine journal, search engine land, etc.

Is SEO worth paying for?

Yes, Invest in SEO. It will give you the best results.

How fast can I learn SEO?

You can learn SEO in less than 6 months.

Can I do SEO by myself?

Yes, you can do SEO for your business. Do some research and some practice. You can learn how to do SEO for sure.

Digital Marketing Courses in Bangalore with Placement in Marathahalli Vijayanagar Rajajinagar

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Digital Marketing Course Objectives

What Our Students Say about Us

Student Review for Digital Marketing

Student Review for Digital Marketing

Digital Marketing Course Syllabus

1: Digital marketing Introduction

2: Content Marketing

3: Heat Map

4: Social Media

5: Google Ad Sense and Affiliate Marketing

6: Webinar Marketing

7: Keyword Research & Competition Analysis

8: Hashtag Viral Marketing

9: Money Making with YouTube Monetization

10: Whatsapp Digital Marketing

11: Mobile marketing

12: Freelancing Techniques

13: Lead generation

14: Creating a Blog

15: Landing Page Techniques

16: Search Engine Optimization (SEO)

17: Online Advertising & PPC

18: Email Marketing

19: Design Graphics

20: Online Reputation Management

21: Become a Certified in 60 Days

22: List Building Techniques

23: Google Analytics Topics

24: Optimizing a Web Site for Online Marketing

25: Live Streaming

26: Youtube Marketing

27: Digital Marketing Stratergies

Guaranteed minimum 5 interview chances with placement companies

Digital Marketing Instructor Profile

Skills and Experience of our Digital Marketing trainer

His past experience includes

Apponix Ratings

5000+ Satisfied Learners

5/5

5/5

5/5

5/5

Students reviews for Digital Marketing Training in Bangalore

Digital Marketing

Digital Marketing

Digital Marketing

Digital Marketing

Digital Marketing

Our recent placements

SEO Executive

Digital Marketing

Web Analyst

Digital Marketing Executive

SonatA Software

Digital Marketer

2.6 LPA

Student Review

Digital Marketing

Digital Marketing

Digital Marketing

Digital Marketing

Digital Marketing

Digital Marketing

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Salary expectation after completing course

Digital Marketing professionals are offered an excellent salary. Fresher: 2.2 lacs – 3.0 lacs per year 1 – 4 years of experience 3.5 lacs to 6.0 lacs per year 5 or more than 5 years – above 6 lacs per year many professionals earn more than 30 lacs per year in digital marketing field

Student Loan : 0% Interest EMI Available

Recent Placement

Career after Digital Marketing course

How We Stand Out Among Other Digital Marketing Training Institutes?

Course fees

Working Professionals

Trainers Experience

Student Web Portal

Class Room Infrastructure

Reference Pay

Instalment

Lab Infrastructure