Digital Marketing Training in Pune

Digital Marketing Course Objectives

To have an strategic understanding of digital marketing, its best prsctices and advanced tools and technologies
Get to know the blending of digital and offline marketing in perfect proportion
Creation and organizing of digital marketing plan and its budget:
Learning tools assisting in digital marketing viz. Google Ad Sense, Landing Page Techniques, Google Analytics and PPC
Know the suitable requirements to set objectives and the evaluation of digital marketing
Review, prioritize and re-organize the plans aimed at boosting the customer acquisition.
Learn different strategies to be implemented in digital marketing
Realize the factors resulting practical success and improve the outcome and productivity of digital marketing.
Blogging and generation of Leads
Learn different types of marketing: Content Marketing, Webinar Marketing, E-mail Marketing, Affiliate Marketing and Social Media Marketing

Digital Marketing Course Syllabus

1: Basics of Digital Marketing

Internet Marketing
Importance of Internet Marketing
Types of Internet Marketing Methods
Importance of Search Engines
SEO is an Art or Science
How the search engine works?
Understanding the SERP
Using Search Operators
Google Search Engine Architecture
Search Engine Algorithms
Google Algorithm Updates
Page Rank Technology
Panda Update and its Importance
Latest Updates about SEO Algorithms
Google Web Masters Tools

2: Advance Digital Marketing Training

Audit Your Site Framework
Data Research Via End User Value
Create More Optimized Landing Pages
Make Your Site Responsive and Mobile-Friendly
Double Your Infographic Power
Implement Latent Semantic Indexing (LSI)
Leverage Authoritative Social Platforms
Refresh Your Archive Pages
Use of .ht access file in SEO
Optimise page Loading Speed
Technical SEO Concept

3: Become Google Analytics certified in Just 30 Days

Certified in Google Analytics

4: Keywords Research and Analysis

Introduction to Keyword Research
Business Analysis
Types of Keywords
Keyword Research Methodology
Keywords Analysis Tools
Competition Analysis
Preparing a Keyword List for Project
Localized Keywords Research

5: On-Page Optimization (Onsite)

Basics of Website Designing / Development
Essentials of good website designing
HTML Basics for SEO
Usability and User Experience in Website
Onsite Optimization Basics
Importance of Domain Names and Value
Domain Selection
Website Structure and Navigation Menu Optimization
Coding Best Practices
Filename Optimization
Title Tag Optimization
Keywords
Keyword Density Analysis
Keywords Research in Various Search Engines
Meta Tags
Meta Tags Optimization
Headers Optimization
SEO Content Writing
Optimizing SEO content
Page Speed Optimization Tool
Anchor Links Optimization
Internal Link Strategy
Iframes / Frames effects on SEO
Header and footer
Header optimization with tag line or catch line
Footer Optimization
Creating an HTML and XML sitemap
URL Rewriting Techniques (301, 302)
Canonical / 404 Implementation

HTML Validation using W3C
Google SEO Guidelines
Search Engines V/S directory
Major search engines and directories
Google Page Rank
Google Sandbox effect
Website Architecture
Hosting Selection
How the Search Engine works
Heat map of Home page
Description
Creating Robots file
Creating sitemap
Image tag optimization
Image Importance
Anchor Text
URL renaming/re-writing
Google webmaster tools

6: Off Page Optimization

Introduction to Keyword Research
Business Analysis
Types of Keywords
Keyword Research Methodology
Keywords Analysis Tools
Competition Analysis
Preparing a Keyword List for Project
Localized Keywords Research

Download Full Digital Marketing Course Syllabus Now

Students Feedback for Digital Marketing Training in Pune

Sagar

The facilities offered by Apponix are very nice. I like the way of coaching and the trainer. He is an expert and covered all the topics in much understandable way.

Digital Marketing Expert

Vijayraj

The training at Apponix provided me hands-on experience and deep knowledge in the concepts of digital marketing platform. The labs were well-facilitated. The projects given were helpful in real time challenges.

Digital Marketing Analyst

Megha

Apponix is the best choice for beginners who wish to start their career in digital marketing. The trainer has mastered in digital marketing skills. He helped the students to understand their strong area and skills in marketing, and guided them to opt the best career role.

Digital Marketing Analyst

Mr. Sheikh

Digital Marketing Expert

Mr. Akash

Digital Marketing Expert

Digital Marketing Instructor Profile

Experience in core technical and digital marketing
12+ years of professional experience in Web designing and development, and in digital marketing
Post-graduation in Computer Science
2500+ students were trained with complete satisfaction
5 star rated teaching and delivery skills
Provides technical assistance for client companies in SEO and digital marketing
Expertise in digital marketing blueprint methodologies
Expert in almost all sorts of marketing – E-mail, SMS, Social Media, SEO and Affiliate
Knowledgeable in Google ad Sense, A/B Testing, Blogging, E-mail Automation and Paid Traffic

Skills and Experience of our Digital Marketing Instructor‬‬

Improving Organic Traffic
Generating Traffic to Website
Advance Onpage and Off page SEO

His past experience includes

Monitering Organic Traffic
Managing Social Media, Email Marketing and Mobile Marketing Campaigns.
Designed high end websites with SEO friendly.
Analyzing and improved Business keywords in search engine.
Responsible for website related updates including SEO factors.
Keeping up-to-date with recent algorithm changes.
Monitor and evaluate search results and search performance across the Google search engine
Sitemap building and submission.

Student Review

Sagar

A wonderful place to get trained in digital marketing. The faculty is highly professional and focused. His training strategies are extremely pleasing and satisfied. The staffs are very supportive.

Amar Koli

You will learn most of the advanced concepts and techniques I digital marketing by its completion. The instructor offered wonderful guidance and individual attention to all. Proud to be a student at Apponix

Aravind Raj

I took the training in digital marketing. It gave me insights to various types of digital marketing that increases the career horizon. There are n number of assignments that gave us much practical experience and exposures. Thank you Apponix.

Jasleen Ahuja

i completed SEO course here .Akash sir is an excellent trainer! I had a great experience learning here!

Shoba

Apponix the one of the best institute for Digital Marketing and SEO. The way of teaching by Akash sir is fantastic, here i learned many things.

Download Digital Marketing Course Content

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Salary expectation after completing course

Handsome salary is offered for digital marketing professionals. Though it varies according to the skills, firms, experience and advanced certification, a minimum of 2.5-3 lakhs can be expected for a fresher annually. An experience of 1-4 years can have an average salary of 4-6.5 lakhs. And there are professionals in digital marketing who earn 30-45lakhs per annum.

Career after Digital Marketing course

By 2020, the entire world will be having own digital presence and it create abundant career opportunities in digital marketing. This progress demands continuous updation in digital marketing skills, so that you make your career in pace with development. The major job roles in digital marketing that call for skilled and certified professionals include:.

Digital Marketing Manager/ Digital Director
E-mail Marketing Manager
Web Developer & Designer
Social Media Executive/ Manager
E-commerce Manager
SEO Executive/ Expert
Analytics Manager PPC/SEM Expert
Digital Agency Account Director
Content Marketer
CRM Manager

Why Should You Learn Digital Marketing?

Opens a new way to connect with customers and understand their needs
Digital platform has become a crucial tool in marketing.
Social media marketing being the fastest growing and trending method, there is a massive shift in organizations by making a perfect blending of both conventional and digital marketing strategies.
Frequently emerging needs of innovative approaches and retaining of the customers, increases the demand for skilled professionals in digital marketing.
The course is easy to complete and numerous options to get placement
Freelancing too offers bright career which is more flexible and free to make own benchmark
Greater dependency of individuals and organizations on digital marketing through online media like Google, Facebook, Amazon, Gmail etc.
Right choice for freshers
Expecting an increment of 5 lakhs jobs in marketing field and this becomes the best time to prepare you to be fit for the suture.

Apponix offers digital marketing training in Pune by providing certified trainer who has 12+ years of experience in many reputed firms and freelancing.
This course aims at making a thorough understanding of digital marketing from basics to its advanced level techniques.
The training also meets the targets like Google, Bing, Yahoo etc. higher possibility of placement soon after the course and handsome salaries are too offered.

FAQs

Who can take the course?

Those who are interested and the professionals who wish to pursue more creative career can join the course.
Students
Entrepreneurs
Sales/ Marketing Professionals
Content Writers etc.

What are the possibilities of career after the training?

Can join a firm
Can be a consultant/ Freelancer
Blogging
Can start a Digital Marketing Agency etc.

What are the certifications available in digital marketing training??

Google Analytics Certification
Industry Recognized ExcelR Certificate
6 Google Ads Certification
Facebook Blueprint Certification.

What is the duration of this course

Approximately 60 days.

What is the pre-requisite knowledge for taking training in digital marketing??

Digital marketing training demands no expertise in programming. All you need to have is basic familiarity with internet and fundamentals of IT.

Do I get certificate after completion of the course?

Yes all our students get course completion certificate.

What is Apponix Certified Professional Certificate?

After completion of the course we will conduct a exam, and if you get 80% or more in the exam you will get Apponix Certified Professional Certificate.

Who is my instructor?

Your instructor is a 15+ years experienced graphic designer, Animator & multimedia expert.

What are the assistances can I expect from you?

Resume preparation,Interview Prepration and Certification guidance

How much is course Fees?

Please call us to get best discounted course fees

Can I pay course fees in installments?

Yes,definitely you can pay in installments.

Why should I choose Apponix?

Facilitated practical labs with expert trainer and learner-friendly infrastructure
150+ client firms to assist in placement
Own course materials in simple and understandable language
100% student satisfaction reviews
Prepares to face any tests and interviews in future
Updated syllabus with trending technologies and need of market
2000+ satisfied students who rated 5 stars for training and the trainer
Frequent tests and sufficient assignments which provides strong practical knowledge.
Interview training
Resume preparation

Contact Us

Digital Marketing Course Objectives

Digital Marketing Course Syllabus

1: Basics of Digital Marketing

2: Advance Digital Marketing Training

3: Become Google Analytics certified in Just 30 Days

4: Keywords Research and Analysis

5: On-Page Optimization (Onsite)

6: Off Page Optimization

Students Feedback for Digital Marketing Training in Pune

Digital Marketing Expert

Digital Marketing Analyst

Digital Marketing Analyst

Digital Marketing Instructor Profile

Skills and Experience of our Digital Marketing Instructor‬‬

His past experience includes

Apponix Ratings

apponix +11000 Satisfied Learners

5/5

5/5

5/5

5/5

Get Digital Marketing Training in Pune from Industry Experts, Get Certified

Student Review

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Salary expectation after completing course

Career after Digital Marketing course

Why Should You Learn Digital Marketing?