Job oriented courses
team apponix

SEO Course Objectives

  • Understanding the basics and significance of Online Digital Marketing.
  • Market Research .
  • Different types of Keywords and the analysis of its different types .
  • Understanding Search Engine Works, its fundamentals and concepts.
  • Process both theoretical and practical knowledge about On Page Optimization.
  • Domain and Host selection, URL Optimization, 301 Redirection, 404 Error pages and so on.
  • Off Page Optimization and its terminology.
  • Get used to with the tools for Website Analysis and Optimization.
  • Learn to create Local Listing in Search Engine.
  • Resume and Interview preparation.

What Our Students Say about Us

Student Review for SEO

Student Review for SEO

SEO Course Syllabus

  • 1: Basics of SEO

  • Internet Marketing
  • Importance of Internet Marketing
  • Types of Internet Marketing Methods
  • Importance of Search Engines
  • SEO is an Art or Science
  • How the search engine works?
  • Understanding the SERP
  • Using Search Operators
  • Google Search Engine Architecture
  • Search Engine Algorithms
  • Google Algorithm Updates
  • Page Rank Technology
  • Panda Update and its Importance
  • Latest Updates about SEO Algorithms
  • Google Web Masters Tools

  • 2: Advance SEO Training

  • Audit Your Site Framework
  • Data Research Via End User Value
  • Create More Optimized Landing Pages
  • Make Your Site Responsive and Mobile-Friendly
  • Double Your Infographic Power
  • Implement Latent Semantic Indexing (LSI)
  • Leverage Authoritative Social Platforms
  • Refresh Your Archive Pages
  • Use of .ht access file in SEO
  • Optimise page Loading Speed
  • Technical SEO Concept

  • 3: Become Google Analytics certified in Just 30 Days

  • Certified in Google Analytics

  • 4: On-Page Optimization (Onsite)

  • Basics of Website Designing / Development
  • Essentials of good website designing
  • HTML Basics for SEO
  • Usability and User Experience in Website
  • Onsite Optimization Basics
  • Importance of Domain Names and Value
  • Domain Selection
  • Website Structure and Navigation Menu Optimization
  • Coding Best Practices
  • Filename Optimization
  • Title Tag Optimization
  • Keywords
  • Keyword Density Analysis
  • Keywords Research in Various Search Engines
  • Meta Tags
  • Meta Tags Optimization
  • Headers Optimization
  • SEO Content Writing
  • Optimizing SEO content
  • Page Speed Optimization Tool
  • Anchor Links Optimization
  • Internal Link Strategy
  • Iframes / Frames effects on SEO
  • Header and footer
  • Header optimization with tag line or catch line
  • Footer Optimization
  • Creating an HTML and XML sitemap
  • URL Rewriting Techniques (301, 302)
  • Canonical / 404 Implementation
  • HTML Validation using W3C
  • Google SEO Guidelines
  • Search Engines V/S directory
  • Major search engines and directories
  • Google Page Rank
  • Google Sandbox effect
  • Website Architecture
  • Hosting Selection
  • How the Search Engine works
  • Heat map of Home page
  • Description
  • Creating Robots file
  • Creating sitemap
  • Image tag optimization
  • Image Importance
  • Anchor Text
  • URL renaming/re-writing
  • Google webmaster tools

  • 5: Keywords Research and Analysis

  • Introduction to Keyword Research
  • Business Analysis
  • Types of Keywords
  • Keyword Research Methodology
  • Keywords Analysis Tools
  • Competition Analysis
  • Preparing a Keyword List for Project
  • Localized Keywords Research

  • 6: Off Page Optimization

  • Introduction to Keyword Research
  • Business Analysis
  • Types of Keywords
  • Keyword Research Methodology
  • Keywords Analysis Tools
  • Competition Analysis
  • Preparing a Keyword List for Project
  • Localized Keywords Research
Download Full SEO Course Syllabus Now

Students Feedback for SEO Training in Chennai

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Shivakumar

I did SEO training from Apponix. It was a great learning experience. The trainer is an expert in the subject and has in-depth knowledge. He makes the concepts understand through real-world examples and sufficient number of practical assignments..

SEO Expert
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Vijayraj

I strongly suggest Apponix for the best SEO training. The trainer is so good. He is well experienced and friendly. The study materials provided were very helpful. Thank you Apponix.

SEO Analyst
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Megha

If you are looking for a bright career, join Apponix immediately. They offer 100% career-oriented training. I’m completely satisfied with the learning experience I had. The teaching style of my instructor was very effective. Thank you sir. .

SEO Analyst
Sheikh
Mr. Sheikh

SEO Expert

akash
Mr. Akash

SEO Expert

SEO Instructor Profile

  • 12+ years of experience.
  • Expert level knowledge which is frequently updated as per the demanding changes..
  • Experienced in Web Development, Web Designing, and Digital Marketing too
  • 2500+ students were trained.
  • 5 star rated trainer .
  • Expert in Organic Traffic monitoring, High-end website designing with SEO friendly.
  • Skilled and well-versed in Sitemap building and submission, generating traffic to website, and in advanced On Page and Off Page SEO..

Skills and Experience of our SEO Instructor‬‬

  • Improving Organic Traffic
  • Generating Traffic to Website
  • Advance Onpage and Off page SEO

His past experience includes

  • Monitering Organic Traffic
  • Managing Social Media, Email Marketing and Mobile Marketing Campaigns.
  • Designed high end websites with SEO friendly.
  • Analyzing and improved Business keywords in search engine.
  • Responsible for website related updates including SEO factors.
  • Keeping up-to-date with recent algorithm changes.
  • Monitor and evaluate search results and search performance across the Google search engine
  • Sitemap building and submission.

Apponix Ratings

5000+ Satisfied Learners

facebook

5/5

justdial

5/5

google

5/5

e-blue

5/5

SEO Training in Chennai

Join Apponix to learn under expert prfessionals with more than a decade of experience. We provide flexible timings and the best learner-friendly ambience.

Student Review

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Vikas

I took SEO training from Apponix and that was my best decision. My trainer possessed great subject knowledge. He is well-informed about every theoretical and practical concept. He is ready to clarify our doubt anytime..

Thank you Apponix providing such a great opportunity.

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Sanjay

Thank you Apponix for the wonderful learning opportunity. This is the best place to gain thorough knowledge in SEO concepts. The trainer is so talented and cleared the doubts without any delay..

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Abishek

The trainer is very supportive. He tries his best to convince the topics with little doubt. The infrastructure and management is learner friendly. Excellent and facilitated labs and practical sessions..

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Jasleen Ahuja

i completed SEO course here .Akash sir is an excellent trainer! I had a great experience learning here!

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Shoba

Apponix the one of the best institute for Digital Marketing and SEO. The way of teaching by Akash sir is fantastic, here i learned many things.

Salary expectation after completing course

There is a constant increase in the salary of SEO professionals, who are one among the most demanded team. According to the expectation of Payscale.com, average annual salary of an SEO Analyst is about INR 6-8 lakhs.

Career after SEO course

Every firm and teams aim at attaining priority in Google search results. This is the mission of an SEO specialist. There is a rapid growth in the career opportunities with handsome salary. Its 100% job oriented course and expects numerous vacancies..

SEO Certification And Cost

Certificate
  • Google Analytics Individual Qualification.
  • Hubspot SEO Certification.
  • Semrush SEO Certification.

Why Should You Learn SEO

  • It’s a long term investment and essential part of digital marketing.
  • You will get to know how search engines works and how to optimize websites.
  • 100% job oriented course.
  • Complete assurance of placement.

SEO Training in Chennai

  • Offers attention to beginners and advanced professionals alike.
  • Customized syllabus prepared by experts.
  • Experts with decades of experience at reputed firms.
  • Better possibility of quick and fresher recruitment than in other cities.
  • Flexible timings and learner-oriented ambience.
aws responsiblity

SEO Responsibilities

  • Research and analyze industry changes/developments in search engine optimization and search discovery across multiple channels and programs
  • Participate in analyzing and diagnosing technical website issues that impact SEO
  • Create and present written recommendations, reports, and presentations
  • Assist in training internal teams to follow SEO best practices.
  • Develop, implement and maintain Link Building Programs for SEO customers.
  • Monitor and report on SEO & PPC campaign performance through the use of Web Analytics Software, Bid Management Platforms & Organic Ranking programs.
  • Communicate effectively with internal account teams (offline and online) in order to make sure integrated marketing campaigns preserve a 100% digital approach.
  • Stay abreast of the latest trends in the Search Marketing industry through constant research, article reading, webinars and industry events.
  • Develop, implement,optimize and report on Pay per Click (PPC) campaigns for various customers across a variety of online publishers including Google, BING, Yahoo, Facebook, LinkedIn and others.
  • Perform Search Engine Optimization (SEO) audits & provide recommendations to help improve the quantity and quality of organic traffic to customer web sites.
  • Conduct keyword research, analysis, bucketing, and matching in order to develop quality keyword lists for both PPC and SEO purposes.
  • Create promotional text ads for use with a variety of campaigns across different publishers.
  • Manage promotion code creation, tracking, and troubleshooting.
  • Improve performance of key marketing channels including SEM, Paid Social, SEO, and Display.
  • Provide recommendations on how to optimize customer journeys
  • Track performance of marketing automation campaigns and meet applicable KPIs
  • Delivering high-quality content for multiple streams,

FAQs

  • What are job-roles I can apply for after the training?
    • SEO specialist
    • SEO Analyst
    • SEO Lead
    • SEO Expert
    • SEO Executive
    • SEO Manager
    • Digital Marketing Associate
    • Digital Marketing Executive
    • Digital Marketing Analyst
  • What is the duration of the training?
    • Approximately 25 hours
  • Why should I choose Apponix?
    • Complete hands-on training.
    • Expert faculty.
    • 2000+ students were trained
    • 5 star rated training.
    • 100% job oriented training
    • Own study materials prepared by subject experts
    • Resume preparation
    • Prepares you to face any post training interview
    • Flexible timings
    • Learner-friendly infrastructure
  • Why Apponix?
    • High-grade qualified trainers
    • 100% student satisfaction rate
    • Dedicated HR team & 1000+ placements
    • 7000+ happy students
    • Excellent lab facility & AC classrooms.
faq