How much does it cost to do Google Ads?

Why do we need advertisement?


  • When one launches any product or service, its purpose is to bring new knowledge to prospective users' customers.
  • To make that customer aware of this, different ways are available in the market.
  • The way a message forwards through from the manufacturing end to the customer is generally known as marketing.
  • There are different types of marketing, either traditional or digital. However, either digital marketing or traditional, each has the product details, benefits if purchased, or so on.
  • The display mode of the product is called advertisement. How effective it is and how it impacts its customers would be some of the fundamentals of advertisement.
Advertisement in modern days:
  • In present days, advertisement abbreviates itself as the ad.
  • Actually, through advertisement, you have to tell a large mass of people about your products and services or any existing product you want to add to the new product or service.
  • In a real sense, an ad for your product means to promote the product or service, and in this way, you reach the customer.
  • In this way, the cycle of a business is complete.
  • The amount of profitability depends on how you advertise your product to achieve the maximum mass. Advertisement incurs expenditures, and hence you have to plan when you think to produce an item.
Different types of ads:

There are different types of ads to promote your product or service in the market. The classification is as follows

  • (i) Paid Search Advertising
  • (ii) Social Media Advertising
  • (iii) Native Advertising
  • (iv) Display Advertising
  • (v) Print Advertising
  • (vi) Broadcast Advertising
  • (vii) Outdoor Advertising.
  • Paid Search Advertisement:
  • Paid search advertising is the elementary type of advertisement. Here you gave some keywords for your product and placed them on the search engine result page. You pay the cost of advertising when your ad comes for display.


  • Social Media Advertisement:
  • The purpose of social media advertising is to reproduce your product through social media. Here you get a better return on how much you have invested. In other words, you can say the ROI is comparatively high. Here you can find your sales of the product when you advertise in social media mode.


  • Native Advertisement:
  • Under the category of Native advertisement, your product sells itself through different modes like print on cloth or banner. It carries through matter and audio visual media on the websites, and similar to these are on websites. Your information is shared with consumers very aggressively. It is very targeted-oriented.


  • Display Advertising:
  • Under display advertisement, your products go through digital advertising. It is displayed with animation and quick display to reach the maximum mass segment.


  • Print Advertising:
  • By this method, your product or services are sent to the consumers through print media and usually advertised in newspapers, brochures, and different product directories.


  • Broadcast Advertising:
  • Radio and television are two primary sources of broadcast advertising, and your product may be at risk if the channel is suddenly off the air or the medium is changed.


  • Outdoor Advertising:
  • Under the outdoor category advertisement, your product moves outside the home and acceptable to the mass public. It terms itself as Outdoor advertising as the various.


    Cost to do Google Ads:

    • Google is the digital platform where the product and services of any form can be advertised, and more and more people and mass segments penetrate.
    • If advertising on Google, your product can reach out to a huge chunk of customers or visit the site, and more and more purchases of that product would be made.
    • When your product goes on Google, people see your product and other products, and people may buy your product.
    • The cost of Google ads per click varies between one dollar to two dollars in the search network.
    • It means if you use the Google ad platform and your product is displayed, then it would be as per the rate mentioned one-two dollars per click. However, Google ads are costly, along with Bings ads, and are approximately fifty dollars. Registration in Google ads is free, but when your product is displayed, the cost starts, and it lies in between fifty dollars or so.
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