With the ever-increasing growth of digital media, one of the most favored options among
students & professionals is a career in digital
The first and obvious question for those considering joining or changing professions in
the digital marketing industry is 'What is the digital marketing wage for freshers in
In the digital marketing field, salaries are fundamentally dependent on several
parameters, especially in:
In contrast to those that do not concentrate on Digital Marketing, businesses who are
conscious of and dependent on Digital Marketing for their growth are likely to pay a
In contrast to other industries, higher wages are offered in large companies such as MNCs
or fast-growing or supported startups.
As there is not much need for a large number of companies to enter the field of digital
marketing in terms of degree/diploma, getting the certification that ensures relevant
skills such as communication, innovation, logical thinking would help the applicant.
In addition to a certification that makes you stand out from others, your CV is yours.
Considering the reality of a new one, one will not have professional experience, but the
dedication to gain relevant knowledge and skills in digital marketing through various
sources, such as learning through an industry-recognized digital marketing course,
self-practice, internship, will play an important role in having a higher salary.
A lot of people are wondering how to get a new digital
marketing career. Become a digital
marketing specialist first.
One cannot get a good job in digital marketing until he has digital marketing experience
So, to get a good job, learning digital marketing skills is very important.
Rs 512,492 a year is the average income of a Digital Marketing Professional. When they
have more than 10 years of experience in this sector, most individuals move on to other
The highest-paid skills associated with such work are web marketing, strategic marketing,
online web design marketing, and social media optimization.
And an entry-Level Digital Marketer's average salary is Rs 377,522 per year.
It will also vary according to the abilities, organization, and location of the person.
To get things going in the correct direction, one should be imaginative, optimistic, and
The perfect professional way for any person to earn a handsome salary in digital
marketing is to develop a career in digital marketing as a new one.
As digital sales executives, internet marketing specialists, search engine optimization,
marketing specialists, or among other choices, a fresher one may start their career.
marketing, there are many positions and career openings for fresher jobs. Some
of the sectors in which a digital marketing career can be made fresher are below:
There are different options via digital marketing where you can start earning cash. Some
of the examples are given below:
2. Content Marketing
3. Website Designing
5. Mobile Marketing
6. Social Media Marketing
7. Email Marketing
8. Affiliate Marketing
SEO or optimization
of search engines is a very big term, but once you identify the
details, it is a very easy online money-making operation.
Increasing the visibility of the site in the search field is the main goal of SEO.
Each search engine produces a result based on specified keywords or key search query
phrases that are typed in the search box, and whether it is a paid or an organic one,
the most important results are at the top.
This is the job of the SEO specialist who helps refine the most searched keywords and key
phrases on the website pages to ensure the full visibility of the website.
1) SEO Trainee /Junior SEO Executive
2) SEO Executive/ SEO Analyst
3)Sr. SEO Executive/ Sr. SEO Consultant/ Sr. SEO Analyst
4) SEO Team Lead/ SEO Manager/
5) Online Marketing Specialist/ Web Marketing Manager
The average salary for an SEO Specialist is Rs 491,318. –Payscale
Content Marketing is defined as the online production and publication of free content to
promote a certain product or service.
Content Marketing acts as a knowledge bridge between the customer and the seller. In
search engine searches, this approach is also used. Query scanning, comparison,
analysis, and buying are the latest trends in purchasing today.
For online sales, these measures are possible if there are good search results to assess
and buy if good content about the product is available.
If you have good writing skills, then yes, this is one of the ways digital marketing can
In-demand job Profiles in Content Marketing:
The average salary of a content writer is Rs 656,739 per annum. – Payscale
It takes a certain technicality to build a website. If a person can build a website from
scratch and maintain it in a way that the user recognizes.
The planning, development, structuring, and updating of the websites consist of website
This simply means that the designer has to select the necessary details such as a
welcoming layout, a splash of colors, and the photos used in them, creating an ideal
navigation user-friendly crossing point.
The designer of the website should always bear in mind that the website needs to be
constantly updated so that it can keep up with business trends.
In digital marketing, one can learn how to make cash by digital marketing in such a way.
You can operate from the comfort of your home by developing websites according to the
needs of the client or restructuring an existing website by giving it a makeover.
1. Website Designer
2. Web developer
3. Web designing expert
Average Salary of a Web Designer in India Rs 281,410 – Payscale
A writer who writes his/her personal opinion on any issue is deemed to be blogging.
Many blog sites provide free hosting of views and have the readability of millions of
readers. It is a satisfying opportunity for a talented writer to write an entertaining
product blog and, at the same time, make online money through digital marketing.
The blog should always be in the latest trend and that is blogging's cardinal law. You
can also connect Google Adsense to your blog and monetize it by hosting ads.
You will be able to create more money with any and every ad you host on your blog.
One can attract readers with legitimate content on the blog, and it provides a free
sample in exchange for their email address building their confidence, and then
advertising a product on the blog.
This approach would benefit the reader and then, if the readers use your blog as a guide
to buying the product, they will receive a commission afterward.
There is no limit to earning as a blogger.
Mobile Marketing is a creative marketing tool for digital marketing. Mobile marketing has
become a trend for making money online through digital marketing.
SMS Marketing, Push Notifications, App-based marketing, In-game Mobile Marketing, QR
Codes, and many other types of mobile marketing are available.
SMS marketing-SMS marketing is carried out through quick messaging or SMS systems. The
goods were historically sold in this way before digital marketing came into the picture.
These kinds of approaches are used by small-scale entrepreneurs.
Push notifications-A message that can be displayed with a single click as it appears on
the viewer's smartphone or tablet screen. Apple first implemented this approach in 2009
and then replaced it later in 2013 with Google's cloud messaging service.
App-based marketing-The rise of mobile apps is now one of the beneficial forms of making
money through digital marketing. App-based marketing in digital marketing is a new trend
that is being observed. The developers in the app store have to achieve full product
In-game mobile marketing: When playing an online game, several pop-up advertisements are
seen in the game. If these pop-up advertisements are clicked by the user, they are
guided to a third-party website where they are encouraged to purchase or download the
app or game.
QR Codes-Once these QR codes are checked by the smartphone, the user can quickly access
the product without hassle-free site navigation as the URL automatically redirects them
to the tab of the browser.
The Average Salary of a Mobile Marketing Manager is Rs 381,410
In Social Media Marketing, marketing is conducted on social media sites such as Twitter,
Facebook, Instagram, and other social media platforms.
There is a large audience that uses social media to spend their spare time and talk to
Today, most social media networks have their own data analytics tools that help them
develop and advertise their social media marketing strategies, contributing to product
A marketing campaign can be posted on a social media site and the number of campaigns
posted on the account can make money.
The number of views one can get from friends and your campaign's success rate can ensure
that digital marketing makes cost-effective online money.
To draw more views, a post on social media can be shared on how to earn cash through
digital marketing and these views can be used to promote the product.
1. To reach the target audience, the Social Media Executive must deliver engaging and
2. Plan, build, and execute social media strategies like Facebook, Instagram, Twitter,
3.The task includes engaging as needed in dialogs & answering queries.
4.A proactive approach should be introduced to collect client online feedback and
5.Trends in the software, applications, platforms, architecture, and strategy of social
media should be monitored.
In most cases, the salary of the Social Media Executive is typically higher than that of
the PPC Executive.
The average salary of Fresher's social media ranges in India from 2,50,000 to 3,50,000
And a Social Media Manager's annual income is about 5,60,000.
Social media practitioners are high in demand in Digital Marketing Companies.
In the marketing world, email marketing is a creative process. The advertiser shares an
email to the user by including the specifics of the goods and promotions associated with
that product in the email marketing.
Email can reach millions of customers in a single click and this process makes it
relevant and as it is a combination of graphic content with content and links, it
provides quick shopping and information access to the consumer.
There are also pre-defined templates where you can fill in and send the information to
the receiver. The advantage of this form of digital marketing is that the product is
marketed to a wide audience and is much more popular than the conventional marketing
The drawbacks in using this approach are that often these emails appear to be ignored
without getting a single glance when a person receives a bunch of marketing emails.
This becomes very critical, therefore, that the generated email marketing should be very
attractive and innovative enough to be opened in a single look. But the key part of this
method is your mailing list.
Today, when the given connection is clicked by the lead in the email, certain email
marketing strategies pay. This is another way, by email marketing, to earn money.
The Average Salary of a Mobile Marketing Manager is Rs 539,614 –Payscale
Affiliate marketing is that, if you recommend a product to your friend and then that
person uses the connection you share to buy the product, digital marketing is based on
the weight of one's recommendation and based on one-to-one recommendations.
Only then can you receive or make a commission out of the sale. This is called marketing
Many e-commerce businesses online have active affiliate marketing services that are often
referred to as referral marketing.
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